Wednesday, March 19, 2008

Ford and Funkmaster Flex Muscle


Ford and DJ Funkmaster Flex , the hip-hop guru of car customization, have turned the Funkmaster's red hot Ford Expedition concept into a limited-edition production SUV. The stylized version of the full-size SUV, dubbed the 2008 Ford Expedition Funkmaster Flex Edition, hit Big Valley Ford-Lincoln-Mercury in late fall.


It seems Funkmaster Flex is finding new ways to connect to customers. He appears to be a perfect fit for the Ford brand because he brings so much energy and enthusiasm to the table. Ford research shows that nearly half of all new vehicle buyers are adding unique touches to their vehicles and Expedition is no exception. Modifications to the Expedition are as diverse as the needs of buyers - from adding additional off-road capability, to custom cargo storage, to adding touches for increased urban street appeal.


Funkmaster Flex, a major influence in hip hop culture, has developed a young fan base of urban automotive enthusiasts who take pride in their personal style. Their vehicle often defines their lifestyle. Ford wants to reach these buyers with this new customized Expedition.


Highlights of this limited-edition Expedition include 3d Carbon body kit with custom front/rear fascia and side skirts. two-tone Black and Colorado Red paint with Orange pinstriping, Funkmaster Flex badges on fenders, Black leather interior with contrasting Colorado Red stitching, Colorado Red shifter, center stack and door appliques, Funkmaster Flex stitched logo headrests, 20-inch chrome-clad aluminum wheels and more!


The limited-edition run of Expedition Funkmaster Flex Edition, based on the existing short wheelbase, Limited model, is available now at Big Valley Ford-Lincoln-Mercury, Stockton, Calif. Call us at (800) 867-1516 or visit our website at BigValleyOnline.com for details.

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